Friday, 21 July 2017

Are You Located Within the Antrim and Newtownabbey Borough Council Area?

Antrim and Newtownabbey Borough Council have just recently launched a Build Your Own Website Programme.
The Programme will enable your business to understand the range of website solutions available and help you build your own website.

Apply now by clicking here.

Wednesday, 5 July 2017

ColorZilla for Chrome

Color swatchColorZilla for Google Chrome is an extension that assists web developers and graphic designers with color related tasks - both basic and advanced.

Marketing ¦ Ardean

Thursday, 29 June 2017

The 15 Most Powerful Words in Subject Lines

Image result for subject linesThe inbox can be a hostile place. With a million other emails jostling for your subscribers’ limited attention, it’s important that you make your subject line stand out – and get your email opened.

So, what works best? check out what makes an effective subject line.

Marketing Communication ¦ Ardean

Tuesday, 20 June 2017

How to Use Data to Drive Your Email Marketing

As a marketer, you know how important it is to use data to fuel your marketing campaigns.

It‘s your job to look at what works and what doesn’t in your campaigns, so you can then optimize them for better results.

As you have likely experienced, finding data isn’t hard. Most email marketing providers offer analytics dashboards that show all sort of information about your performance.

What can be a challenge is finding the specific data you need as well as finding insights to drive your campaigns.

This post will help you understand how data drives your email marketing campaigns.

Marketing ¦ Ardean

Thursday, 15 June 2017

The Really Good Guide to Email Design

Want an email that looks awesome and converts like crazy? 

This article from Really Good Emails takes the guesswork out of designing an excellent email, providing an email design guide and checklist that’ll make every email you send more awesome.

Check the guide now.

Marketing Communication ¦ Ardean

Tuesday, 30 May 2017

Google's Mobile Friendly Test

Test how easily a visitor can use your webpage on a mobile device.  Just enter a page URL within googles mobile friendly test to see how your page scores.
Enter your page URL here.

Marketing Communication ¦ Ardean

Wednesday, 3 May 2017

Digital marketing KPIs to increase sales

Digital marketing is one of the most popular ways for businesses to try to increase sales. In fact, spending on digital marketing is projected to increase by anywhere from 12-15 percent.

What’s surprising about this number is that according to recent research, many businesses have a hard time measuring the results of their digital marketing campaigns. A third of marketers don’t know which digital marketing efforts have the best revenue impact, and some businesses don’t even track metrics that give this information.

To make sure you are spending your digital marketing budget in a way that will help you increase sales, click here to find out what are the top digital marketing KPIs you should be tracking, and information on how they help inform your strategy.

Marketing Strategy ¦ Ardean