Thursday, 16 November 2017

7 Tips for Building an Engaged Email List

Email marketing only works if subscribers want to receive emails from your company. Reaching the right audience with the right message at the right time has become critical for savvy marketers focused on driving results. It all begins with your audience and growing an engaged one is crucial to your success.  Learn More Here >>>>

Marketing Communication ¦ Ardean

Monday, 13 November 2017

Five Instagram fails to avoid as a small business owner

InstagramFrom too many hashtags to grainy and blurry pictures, here are five Instagram faux-pas your small business absolutely needs to avoid.

According to social insight executive at HopperHQ, Aminur Rashid, it’s time for small businesses to double check their Instagram practices to make sure they’re getting the best results.  Learn More Here >>>>>

Marketing Communication ¦ Ardean

Thursday, 9 November 2017

VAT reform proposals could bring more small businesses into the system

An independent review has proposed significant changes to the VAT system, promising to simplify the tax burden for small business owners. But, with indications the entry threshold could be reduced, an organisation representing smaller firms has called for reform to instead focus on supporting entrepreneurs.

VAT reform could see the registration threshold reduced and bring more firms into the systemThe Office for Tax Simplification (OTS), an independent office set up in 2010 as part of the Treasury, has published a report on the UK’s VAT system which advises HMRC to undertake a “comprehensive review” into the reduced rate, zero-rate and exemption schedules.

However, the most significant issue identified in the report was the current VAT threshold – the level of turnover above at which a business enters the system and must charge VAT on all sales. According to the report, the UK’s £85,000 VAT threshold is “one of the highest levels in the world”.


Friday, 21 July 2017

Are You Located Within the Antrim and Newtownabbey Borough Council Area?

Antrim and Newtownabbey Borough Council have just recently launched a Build Your Own Website Programme.
The Programme will enable your business to understand the range of website solutions available and help you build your own website.

Apply now by clicking here.

Wednesday, 5 July 2017

ColorZilla for Chrome

Color swatchColorZilla for Google Chrome is an extension that assists web developers and graphic designers with color related tasks - both basic and advanced.

Marketing ¦ Ardean

Thursday, 29 June 2017

The 15 Most Powerful Words in Subject Lines

Image result for subject linesThe inbox can be a hostile place. With a million other emails jostling for your subscribers’ limited attention, it’s important that you make your subject line stand out – and get your email opened.

So, what works best? check out what makes an effective subject line.

Marketing Communication ¦ Ardean

Tuesday, 20 June 2017

How to Use Data to Drive Your Email Marketing


As a marketer, you know how important it is to use data to fuel your marketing campaigns.

It‘s your job to look at what works and what doesn’t in your campaigns, so you can then optimize them for better results.

As you have likely experienced, finding data isn’t hard. Most email marketing providers offer analytics dashboards that show all sort of information about your performance.

What can be a challenge is finding the specific data you need as well as finding insights to drive your campaigns.

This post will help you understand how data drives your email marketing campaigns.

Marketing ¦ Ardean